Monday
Jun022014
June 2, 2014 at 9:37 AM Colin Comments on Email Article tagged Value proposition, types of customers Print Article
Focus on the Right Type of Customers
A thought provoking article in the Globe and Mail on the 10 types of customers this morning. How many can you pick out? Are you targeting the right customers? Firing the wrong ones. How many fit into the delighted and ideal categories? Is your value proposition clearly being articulated to ensure customer expecations are met? Something to think about.